March 2011: I actually took these photos a few months ago, but I’m still annoyed when I see them. I bought this tub of Breyers Neapolitan Ice Cream, and as you can see from the photos, I’m a little disappointed in the amount of chocolate in the tub. (It was like this at the top too. We ate it over several days, figuring that there was a hidden goldmine of chocolate at the bottom.) Sure, there’s not always a perfectly equal distribution, but it should be close. They’re not filling these tubs by hand, right? I doubt it. I’m sure there’s some machine (set for 10% chocolate, 45% vanilla and 45% strawberry) that fills these things automatically. This is a simple case of poor product quality control. All I ask is that they put a little effort in making sure that the product pictured on the side of the box at least comes close to matching the product inside. If you want to use a crummy distribution, then don’t put a picture on the box. It’s pretty simple. Keep your crappy ice cream, Breyers. I’m switching brands.